"Delivering campaigns to known respondents of similar offers dramatically boosts overall campaign effectiveness."
Three Tiered Targeting System
EmailResults.net has three ways to reach your target audience based on our client's criteria. A combination of all three methods are typically used to ensure an effective response.
Voluntary Subscriber
Information EmailResults.net subscribers are asked questions such as age, gender, geographic location and occupation. Subscribers are also asked what kinds of personal activities interest them. Information is gathered in conjunction with our Database
Partnerships. Subscribers complete a personal profile form at enrollment and are asked questions periodically while logging-in to Partner sites.
Vertical Content Targeting This means we can deliver your promotion to
subscribers/members of particular content sites. For example, imagine being able to send a music CD promotion to a group of subscribers who have recently visited a music website? Now you can. EmailResults.net is constantly adding new vertical content Partners to allow us this extra depth of targeting.
Dynamic Targeting
We have further segmented our database of subscribers into categories of respondents. Delivering campaigns to known respondents of similar offers dramatically boosts overall campaign effectiveness. This is Guerilla Marketing at it's best.
