If done with relevance and respect for the subscribers, email marketing is still a viable and legitimate way to reach consumers with valuable information and service offerings.   What CAN-SPAM Means to Email Marketing  EmailResults and the CAN-SPAM Act, Bill S. 877 EmailResults.net endorses the first steps taken by the current administration to stem the tide of illicit marketers abusing email technology. Passage of Bill S. 877 should eliminate a large majority of spam, which encompasses serious deceptive marketing and outright theft of services. These practices have been a huge burden plaguing businesses and consumers alike for years. Advertisers and marketers will finally be held accountable on a federal level to practice legitimate email marketing. Our advertisers and current subscribers can feel confident that all of our commercial messaging comply with the Can-Spam Act, Bill S. 877. Related Links: » The CAN-SPAM Act (PDF) » President Bush Signs Bill (Facts) » Advertising Growth Predicted for 2004